X-Booking

The Globres Booking Engine is a fully responsive, versatile, scalable solution that meets the needs of any size property. Everything is designed to convert lookers into bookers. Thanks to enhanced functionality, hotels can make use of a variety of intuitive calls to action to drive maximum conversion rates with a fully customized booking path.  Each shopper experience can be as individual and relevant as desired -whether on a desktop, tablet or mobile device.  Superb graphics are customized to match the look and feel of your own website and work to deliver a great user experience.

Additional info

If a hotel website is its shop window, then the booking engine is its primary sales tool. While guest impression starts at the outset of the traveler journey – exceptional service starts at the booking stage. Booking engines now have to be as responsive as the websites they integrate with – in terms of display, functionality and performance – working perfectly on any device and in any browser. Added functionality enables a hotel to cross sell and upsell products through promotional pricing, dynamic packaging and other add-ons as well as via individual website pages.

X-GDS • Leisure

If Globres connects a hotel to the Global Distribution System (GDS/IDS) it benefits from the most advanced technology in the industry to grow reservations and revenue.  Globres has a preferred partnership with the largest – Sabre so it can offer a hotel preferred placement on the Sabre system (arguably the largest in the world) that will automatically increase visibility in searches.

Additional info

Through the GDS a hotel is connected to over 650,000 travel agents through Sabre, Amadeus, Galileo and Worldspan (Travelport) as well as the Pegasus Internet Distribution System (IDS). As well as access to those major booking channels, it provides analytical data to measure the impact of higher exposure levels. Sabre research shows that hotels in the top third of hotel availability displays get selected by agents nearly 60% of the time, regardless of any qualifiers that may be used to search.

X-GDS • Corporate

If Globres connects a hotel to the Global Distribution System (GDS/IDS) it benefits from the most advanced technology in the industry to grow reservations and revenue.  Globres has a preferred partnership with the largest – Sabre so it can offer a hotel preferred placement on the Sabre system (arguably the largest in the world) that will automatically increase visibility in searches.

Additional info

Through the GDS a hotel is connected to over 650,000 travel agents through Sabre, Amadeus, Galileo and Worldspan (Travelport) as well as the Pegasus Internet Distribution System (IDS). As well as access to those major booking channels, it provides analytical data to measure the impact of higher exposure levels. Sabre research shows that hotels in the top third of hotel availability displays get selected by agents nearly 60% of the time, regardless of any qualifiers that may be used to search.

Nexus Service

No need for “L” plates when it comes to attracting consortia and corporate business!  Globres offers the most current solution.  It takes care of the business of negotiated and consortia rates like Lanyon but then, it goes steps further in giving hotels a bigger choice of RFP tools.  It also provides hotels with the opportunities to research and target specific businesses and agents plus receive back advice as to which companies are looking for hotels within their geographical area. It really is Formula 1 in motion.

Additional info

At the heart of Nexus is a versatile and robust database that stores hotel property and rate data, client information, contract terms, sales activities and plans, meetings, calendar commitments, production data and everything else required to manage a sales operation.  It supports GBTA and 30 unique Consortia formats— that’s over 1,000 pieces of data per hotel!  Populated appropriately prior to the RFP season, it will enable a hotel to respond to a Corporate or Consortia contract bid in the space of 5 minutes!

Social Media

The influence that social media now has on traveler decision-making is huge.  What our peers have to say is important.  An hotel with an active, engaging presence and a welcoming public face has the perfect opportunity to influence lookers.  The first and foremost requirement is a plan – not all social media platforms are a one size fits all.

Additional info

Globres can assist a hotel in choosing the most effective platforms and help to develop the right approach.  Globres has a great toolbox to work with in terms of Booking Buttons for Facebook pages and widgets, icons and feeds for hotel website pages – solutions that work to turn lookers into bookers.

OTA's - Metasearches

The online travel agents (OTAs) enjoy a formidable presence in the marketplace – one that most hotels can’t afford to ignore. The advertising might of Trivago, Kayak, Booking.com and sites like them, secures high visibility and premier listing on search engine pages. Such market domination assures their place as part of the traveler search so a hotel can’t afford to ignore them. With Globres Synxis CR, or via XBooking, a hotel has two way integration to almost every OTA, securing an improved regional, national and international presence with real-time management of rates and inventory. A hotel can be as connected as it desires to be. However…

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It is quite a unique juxtaposition.  For a hotel, OTA bookings are deemed expensive in CPA terms (cost per acquisition) given commission and parity demands that have to be met.   In today’s competitive market place, a hotel needs to strike a sensible balance between its level of OTA and direct, commission-free bookings.  Attuned already to these requirements and in anticipation of future market changes, Globres has developed solutions that enable a hotel to keep a profitable foot in both OTA and Direct channels.

X-Direct

Clever use of marketing solutions helps to drive direct bookings in a variety of ways – Price comparison widgets, a call to action on the website, a particular promotion offer flagged up. No third party with a commission demand means hotel reservations at a lower cost per acquisition. The best solutions engage guests from the outset and can work in tandem with each other – tracking the customer path and working to influence the buying decision, now and going forward.

Additional info

Make your booking engine work and boost your own website reservations. Globres experts in metasearch will work to increase your visibility  in the marketplace and give you a presence on key social media channels – all targeted to drive traffic away from the major OTAs direct to your Booking Engine. These reservations are more profitable as you only pay commission on actual stays. Sell extras, add on value and promotions directly thus increasing revenue. It is so easy to start and fast to work – just installation of a script on your website.  Additional reservations + additional revenue – OTA commission = Xdirect.